PERRIER MOTION GRAPHIC & POSTERS

Objective:

Create an advertising campaign for the product, Perrier Sparkling Mineral Water, based on a specific art period style.

Solution:

Perrier’s advertisements in the past few years has become more colorful and engaging. This project included making style frames for the motion graphics and a poster campaign based on the similar style. The art style used was based on Art Nouveau. There are many different flavors for Perrier products that have appeared over the years. However, the most popular three flavors were used in this project, which included lime, lemon, and grapefruit flavor. The color scheme used was analogous: yellow, orange, and green. The target audience would be people who have never tried Perrier Sparkling Mineral Water. The programs used to make this project was Adobe Illustrator and After Effects.